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Leading with Impact: My Top Leadership Lessons From Building a Digital Marketing Agency
Strong leadership scales agencies. Here are 8 lessons that shaped POWER’s growth, from culture to clients to performance.

Colton Hower
Nov 3


Unlocking the Power of Paid Ads: How to Scale Your Clients’ Businesses Profitably
Paid ads aren’t about spending, they’re about scaling. Here’s how to run campaigns that deliver ROI, growth, and clarity.

Colton Hower
Oct 20


Investing in Personal Branding to Grow Your Digital Marketing Agency
Your agency’s biggest growth lever isn’t a service, it’s you. Here’s how personal branding builds trust, clients, and long-term value.

Colton Hower
Sep 29


The Importance of Visual Consistency for Brand Recognition
Consistent visuals build instant recognition, trust, and loyalty. Learn how to make your brand unforgettable.

Zoe Frantz
Sep 22


Why Data-Driven Marketing is the Future—and How to Master It Today
Guesswork is out. Data-driven marketing is in. Here’s how to use analytics to fuel smarter, more creative campaigns.

Colton Hower
Sep 15


Key Traits of High-Performing Interns and Entry-Level Employees
At POWER, we just wrapped up our interview process for summer interns and were very fortunate to have received over 120 applications for the program.

Colton Hower
Aug 25


POWER Perspectives: Where Bold Thinking Meets Real Execution
How we’re turning sharp ideas into action, challenging assumptions, and delivering results that move the needle.

Erica Seckar
Aug 13


Mastering Time Management: 3 Strategies That Changed My Workflow
Since the start of 2025, my schedule has been packed with an average of about six to eight meetings daily.

Colton Hower
Aug 4


100 Clients & Counting: The POWER Drivers Behind Our Growth
I am very proud to say that POWER Marketing Company has officially onboarded its 100th client.

Colton Hower
Jun 16


What We’re Seeing for Website Development This Year
Discover 2025's top web development trends, AI, video, interactivity, & mobile-first design, for a smarter, more engaging website.

Zoe Frantz
May 26


Content That Converts: How to Move Beyond Vanity Metrics to Real ROI
It's time to ditch vanity metrics. Learn how to create content that drives ROI with data-backed strategies that convert views into sales.

Colton Hower
May 19


From Foundation to Future: How POWER Is Preparing to Scale
How we’re building stronger foundations, developing new talent, and scaling results that matter.

Marissa Pritts
May 9


Building Trust, Driving Conversions, and Leading the Conversation
April's update of how we’re delivering results, supporting clients, and preparing for the future.

Marissa Pritts
Apr 10


Big Wins, Bigger Impact: Celebrating Growth & Giving Back
How we’re delivering results, supporting clients, and preparing for the future.

Marissa Pritts
Mar 10


Smart Scaling, Bold Testing, and New Opportunities
How we’re delivering results, supporting clients, and preparing for the future.

Marissa Pritts
Feb 10


Need A Better Strategy? Here’s How We’re Kicking Off 2025
This month at POWER, we’ve been focused on driving success and setting the stage for an even stronger 2025.

Marissa Pritts
Jan 11


Preparing for 2025: The Digital Marketing Trends Agencies Can’t Ignore
Stay ahead in 2025 with POWER Marketing’s guide to key trends like AI, short-form video, and social SEO—plus actionable tips to maximize ROI

Colton Hower
Jan 8


Want Better Results? Here’s What’s Working for POWER
Last month at POWER, we were focused on delivering measurable results and building momentum for an even stronger 2025.

Marissa Pritts
Jan 6
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